Strategic Planning

"Strategic planning is an incremental, not revolutionary progress." - Chad Heinrich

Complex governmental issues for medium to large businesses are typically not included as part of a company’s strategic planning. However, businesses in Arizona will benefit from a strong direction in planning, related to legislation and laws that can hurt business growth and hinder development. 


Chad and the team provide strategic planning services that document strong action with all of your business stakeholders through crafting a plan that will create positive change. This plan will create a pivot for your entire organization to consider governmental action as a necessary part of doing business.

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Patrick Goetzinger - Partner at Gunderson, Palmer, Nelson, Ashmore LLC

Chad and I have worked professionally to improve the business climate in South Dakota. I am the Chair of the Business Law Committee of the SD State Bar Assn and Chad was Deputy Director of the SD Secretary of State's office. We made a great team while working on business legislation in SD. Chad brings that same sense of "get it done right" attitude to his work as a financial advisor.

Chris Nelson - Public Utilities Commissioner for the State of South Dakota

Chad served as my Deputy Secretary of State for five years. He did an outstanding job of partnering with me to lead this office. He was responsible for staff management, budgeting, developing and lobbying for our legislative priorities, and project oversight. I highly recommend Chad with an emphasis on reliability and customer service.

Benefits of Incorporating a Strategic Plan For Government Relations

Legislation and law that negatively affects businesses will always impact the larger Arizona community. Businesses that want to make an impact at the local and state levels can incorporate a governmental relations plan as part of their long-term strategic planning.

Example of a plan:

  • Consultation with a client to understand the issue and depth of change needed
  • Identifying problems, objectives, and end results
  • Brings experience of the governmental systems and levers that can be used to effect the change
  • Identifying advocates, stakeholders, specific agencies, and government officials
  • Sue the state, change the law, or both are options for what needs to be done
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